Anyone looking for ways to more effectively market website content will appreciate a collection of article syndication tips. Here are some good tips that will help you get the most from your hard work.
You should create your own unique logo. You don’t have to be a big company to have a logo. Having a eye-catching and rememberable logo will help your readers find your work and encourage return visits when your logo is spotted elsewhere on the web. You want readers to know what content is yours to ensure they’re buying from you too.
Write some timeless content. Avoid writing things that are only true today. You want to engage the reader, even if they are seeing your article long after it was written. If readers can be satisfied with older material, they are probably going to want to read more of your new material too.
Post the articles you write on your site first, so you can get some SEO “juice”. This is a simple way to help increase your traffic and your web rankings. The search engines seeks out regularly updated sites, so posting your articles consistently is going to help you.
As tempting as it is to just send out the same article over and over again, this technique will backfire on you. There are lots of article indexes that you can use in article syndication. Mix up the sets of articles that you use across indexes to prevent any one article getting too heavily exposed. This should be avoided as search engines can pick up on it and mark it negatively, lowering your page rank.
Submit your work to blog networks, and also to article directories. Use blogs to help grow visitor traffic to your website quickly. Be sure to include a link to your own site with every article so that people can find it easily.
Social media is an incredible resource for article marketers. Join Facebook, Twitter or other social networks to stay in touch with your readers. All you need to do is post updates after each new article you write. If they like the content, some are likely to share it and that will bring you even more readers.
Take advice of some article submission “professionals” with a grain of salt. Oftentimes, they are making money through teaching others how to earn money through article syndication. They are not earning through marketing themselves. However, we are not saying that everything they say will be irrelevant or incorrect. Just be sure you take their intel in due course with your own experiences.
If a national or local celebrity has been seen using your product, do not be afraid to ask to advertise the fact. This particular type of endorsement has the power to generate a high demand for your product. Never lie about who uses your product as they can successfully sue you if you do.
You should relate the information in your article in an enjoyable way and one good way to do that is to write it as if you were writing to a friend. This makes your articles friendly and isn’t as bland as most of the formal articles online. Do this by adding a tone that is informal, and do it in a conversational way.
Are you running out of ideas for articles? Think about writing from an alternative perspective. For example, if you normally write articles about travel, target a subgroup. Put together some useful tips for traveling families, such as how to keep children occupied in the car. Or, create articles about seniors traveling and any concerns that they may have. Solve various problems that people in your niche may have to deal with, so that they look for your advice again and again.
Consider setting your writing goals based on time. By doing this, you will stay focused and motivated. This will also, slowly but surely, give you more views, especially if you have weekly submissions.
The ideal length for your articles is around 400-600 words. If your articles are short, they will spark further interest in your readers. Articles that are too long can cause readers to quickly lose interest. It is best to remain as concise as possible when writing articles.
Add your bio to each article. Tell your reader about you and link to your site. Readers that enjoy what you write will most likely go back to your site. By putting the link there, you are making it easy for people to click through and see what else you have to offer. Articles with bios from authors also appeal to readers on a personal level, allowing them to fell connected.
When writing descriptions, keep them short, interesting and creative. You’ll find this beneath your linked title on Google and other search engines. An interesting description will encourage people to read your article. Mention the article’s topic, but do not reveal everything.
Promoting your articles can be accomplished through use of anchor text in hyper-linked phrases. Link different pages to your page through your blog, this will give you a good group of bank links.
Do not make the mistake of focusing on just one or two article directories. Try to get your articles submitted to many different directories. By sending you articles out to lots of directories, you will increase the amount of people who read your work.
If you want to sell your content, you must make it discoverable. Sending your content to the 10 top directories will make sure you hit your goal. List with each of these 10 sites so that your article will appear in search results and interested buyers will find it.
By now you should be ready to try your own hand at article marketing. Your marketing skills need to be at their peak if you are to compete in this market. If consumers believe your articles are better, then they will probably believe that your products are better too.