For many people, Facebook is a place where they waste time. It can be a great way to use your time if it’s used for marketing purposes. Tons of people are on Facebook every day. If you are able to reach out to those people then the results will be amazing. This article shows how you can get great results with Facebook.
The greatest way to interact with your fans is to talk back to them when they post about your company or on your wall. This should include monitoring the wall comments as well as @ messages concerning your company. Pay special attention to posts that express a complaint or a request for customer service.
Host a giveaway to generate attention. Offer free samples to your subscribers who share your information with others. Make a big announcement of winner names on your page, and keep doing that whenever you want more subscribers.
Link all of your published content to your Facebook. Set up your blog so that new posts are automatically linked on Facebook. Link up your Twitter account so that your Tweets appear on your Facebook wall, too.
Your Facebook page needs to be monitored for spam at all times. There are filters at your disposal when editing the page that can help you monitor it, even when you are not on. Any approved person can access the page with these tools if they know the password.
Why not buy an advertising space on Facebook? These ads can target a specific market if you desire. There are a lot of options when it comes to how much you spend, too, so you can adhere to a tight budget when needed. You don’t have to make any commitments long-term, either. Your ad can be ceased at any time.
In return for a “Like”, provide an exclusive reward. You can garner lots of attention via “likes.” Try offering something exclusive and free to people for “liking” your page. A contest is a good idea as is a coupon or discount. If they want the item you’re giving away, they won’t mind subscribing to your page.
While Facebook is one avenue to pursue, it is not the only social media marketing opportunity out there. This is an extremely popular network but some subcultures or age groups favor other sites. If you have a specific audience in mind, take the time to see which social media sites they frequent the most.
Get fans involved in brand or company decisions. Folks like feeling as though they are part of the process. Asking them to help with basic decisions is one great way to do this. As an example, a blogger could have readers vote on a topic they’d like to hear about.
Make sure any photos you post on Facebook are professional. They will give viewers a nice picture of your company. When using personal photography, use a high-quality camera and only post shots which won’t offend anyone.
Try as hard as you can to respond to people when they leave comments on your page. You will probably get messages in two ways: on your wall and in your inbox. It will be surprisingly time-consuming, but it will pay off big in customer support and satisfaction.
Your website and Facebook page should look similar. As an example, if you have a website that is themed in purples, make sure these colors are translated over to Facebook too. You will help people feel like they know your brand and products. Your customers will not know what is going on if it is not at least similar.
Many folks spend their time on Facebook playing games, but you now know that you can do much more. This article should show you that Facebook marketing can change the face of your business. You will be amazed at what you can do if you use what you have learned.