TIP! Host a giveaway to generate attention. Try getting your customers to ‘like’ your site by giving them something for free.

The best day to put up coupons is on a Sunday. Putting a quote in your post usually proves engaging for your audience. There are a lot of myths on the Internet so what is the best way to find out effective, proven methods for marketing on Facebook. Continue reading and learn how you can make Facebook marketing work for you.

TIP! Be sure to link all content published online back to your Facebook page. If you have a blog on your site, have a summary and link post automatically on your Facebook.

Reply to everything written about your company, be it on your page’s wall or elsewhere on Facebook. This, at a minimum, means you need to have someone read wall postings each day and check for “@” postings from other users. Reply to everyone that you can, and make sure that you’re replying to complaints first.

TIP! Try your hand at Facebook ads. This adds an extra value to your efforts.

Look at Facebook as a great way to post content. It’s for more than sharing photos and playing games. Think of it in this manner. Write content for Facebook like you would for any other blog, then point your other online presences at your Facebook page. You will see that Facebook really can drive a great deal of traffic.

TIP! Market your business and product on Facebook successfully by having a page that stands out from the crowd. This can be done by using colors and photographic elements.

Facebook Offers give you a way to promote yourself. Once the offer is ready, change it on your wall so it shows as a Promoted Post. Share this offer with people who are not subscribing to your page if you believe a discount could attract more subscribers.

TIP! Always be sure that you’re answering things when people ask you questions or leave you comments. Thank people that answer questions for you or provide other valuable information.

Make sure to respond to all comments and inquiries sent to your Facebook page. Begin your answer by thanking them for contacting you; then, provide the information they require. If applicable, send a link to a pertinent article on your site.

TIP! Look into buying ads through Facebook. Your ad can be customized so that people in a specific age group or gender can see it.

Buy a Facebook ad. The ad can be targeted to users of a certain gender or age. You can also set a budget for yourself so that you spend as little or as much as you can afford. A long-term commitment need not be made. You can take the ad off whenever you want to.

TIP! Give away free items on your Facebook page. Offer a free gift to people who opt in to your newsletter or like your social media pages.

If someone takes the time to comment on your wall, give them the courtesy of a response. If people take time to make contact, you should dedicate some of your time to respond. Facebook is similar in a lot of ways to making a phone call. You answer any questions that are asked of you about the business you’re running.

TIP! Be selective when it comes to posting updates. If your updates are boring or off-topic, you’ll lose fans.

Offer an easy way for your followers to sign-up for contests. Having potential customers sign up and provide you with contact information means you’ll have the ability to continue to interact with them. You could have a contest, or just give away a freebie.

TIP! Everything you put up on Facebook needs to have value. In other words, you need to share content that people find interesting or posts that have something in them that people can use.

Find opportunities to build your leadership. Facebook can do a lot for building your leadership in a niche. Answer questions at every opportunity, and comment on relevant pages. It will help you increase brand recognition.

TIP! Never share updates that don’t relate to your field. It might be tempting to give your opinion on things or to share personal things with people, but this may not be interesting to your followers.

You must always focus on the aspect of why you have your Facebook page. You also do not need to restrict yourself to a single one. Is your goal to communicate with your customer? Or, do you want them to have a forum with which to contact you? You need to focus on what your goal is, be it encouraging loyalty or bringing in new customers.

TIP! Put in real work to keep your fans up to date on your page. No, you don’t need to post five times every day, but you should post consistently and often.

Only post professional-looking photos on your wall. The images are reflective of your business. If you decide to post personal photos, be sure they aren’t offensive in any way, and be sure and take those photos with a high quality camera.

Royal Blue

TIP! Do not use the Facebook Update tool too often. This allows you to send out messages to everyone that follows you.

Your Facebook design should be a little similar to your main website. If your site is filled with royal blue, then your Facebook page needs to have royal blue too. This helps brand your Facebook page with your business. Making it different can confuse loyal customers.

TIP! See if your subscriber base will share content with their own contacts. Offer an incentive, for example by giving small discounts to any subscribers who share your updates with any of their friends.

Now that you know the basics of Facebook marketing , it is time to do some research and practice your new skills. Use these tips to help you develop your own ideas. Use them wisely.