Online Reputation Management Services
Launched dedicated ORM campaigns: creating positive review profiles, suppressing negative Google results, monitoring forums, and building reputation defender websites — often powered by WordPress.
2006–2010
15 real-world projects from this period.
Back to full timeline2006–2010
15 real-world projects from this period.
Launched dedicated ORM campaigns: creating positive review profiles, suppressing negative Google results, monitoring forums, and building reputation defender websites — often powered by WordPress.
Created brand profiles across Facebook, MySpace, Twitter, and LinkedIn. Ran content calendars, engagement campaigns, and paid social promotions — building audiences from zero to thousands for local businesses.
Coded custom WordPress themes from PSD designs and built custom plugins for client-specific functionality — booking systems, member directories, real estate listings, and custom post types. Full-stack WordPress development.
Claimed and optimized Google Maps listings, built citation profiles across local directories, and implemented NAP consistency campaigns — pushing client businesses into the Local 3-Pack for the first time.
Managed growing Google AdWords budgets with advanced bid strategies, quality score optimization, and conversion tracking. Built campaigns for dozens of industries — from emergency locksmith to carpet cleaning to limo services.
Built segmented email lists, HTML email templates, and automated drip campaigns. Ran A/B tested subject lines, seasonal promotions, and maintenance reminder sequences that doubled open rates and drove repeat business.
Ran early Facebook ad campaigns when CPMs were dirt cheap. Built fan pages to thousands of followers with engagement tactics, contests, and viral sharing mechanics that drove massive organic reach.
Designed and coded complete business websites using HTML, CSS, JavaScript, and PHP. Built custom contact forms, galleries, service pages, and SEO-optimized site architectures — delivering dozens of sites per year.
Optimized Google Maps listings for heating, cooling, and plumbing contractors. Built citation profiles, generated reviews, and created local landing pages targeting 'near me' searches — moving businesses into the Local 3-Pack.
Launched SMS marketing programs for contractors, auto shops, and cleaning companies. Built opt-in lists, sent promotional text blasts, appointment reminders, and seasonal offers — getting 95%+ open rates on every send.
Built SEO campaigns for locksmith and emergency service businesses targeting high-intent keywords. Created city-specific landing pages and call tracking systems that generated immediate phone leads.
Claimed and optimized Google Maps profiles for auto repair, diesel mechanics, and dent repair businesses. Ran PPC campaigns targeting emergency repair keywords with call-only ads that generated same-day appointments.
Built interactive web applications using jQuery and AJAX — dynamic content loading, real-time form validation, image galleries, and single-page experiences. Pushed websites beyond static pages into true web applications.
Built a custom PHP/MySQL CRM system for a multi-location service company. Tracked leads from first contact to sale, automated follow-up emails, and generated monthly ROI reports — replacing spreadsheets with a real tool.
Produced and optimized video content for early YouTube marketing — service demos, customer testimonials, and how-to tutorials. Embedded videos on client sites and ran video SEO to rank in blended Google results.