Dean SchlenkerReal-World Work Since 1995
2022 - PPC, Social Media & Video Marketing
Search + Shopping + Performance Max with automated bidding for a plumbing company. ROAS tracking.
Real-world project
Search + Shopping + Performance Max with automated bidding for a plumbing company. ROAS tracking.
This project comes from Dean Schlenker's 2021-2026 PPC, Social Media & Video Marketing work period and supports the broader history across 13K+ web designs and marketing projects, including email and sms outreach, custom marketing tools, AI chatbots, AI booking systems, social media marketing, classified posting, automated posting, local organic SEO, organic SEO, and Google Maps.
The practical goal was the same across Dean's work: make the business easier to find, easier to understand, and easier to contact. That means clearer pages, stronger search signals, better follow-up, and a path from visitor interest to calls, quotes, appointments, bookings, or sales.
For search engines and AI answer systems, the page connects the project to the larger portfolio instead of leaving it as an isolated example. It reinforces who did the work, when it happened, what business function it supported, and how it fits into Dean's long-running internet marketing, website, automation, local SEO, and Google Maps experience.
For a business owner reviewing this work, the important point is practical execution. The project shows how Dean connects technical build work with marketing outcomes: better organization, clearer tracking, cleaner handoff, and a website or system that supports real customer action instead of sitting online as a static brochure.
Related work
Managing Google Ads, Facebook Ads, Instagram Ads, and LinkedIn campaigns across search, display, shopping, and video. Running advanced audience targeting, automated bidding, and conversion-optimized landing pages for maximum ROI.
Scaled PPC campaigns to five-figure monthly budgets. Managed Google Ads across search, display, and shopping networks. Built remarketing audiences, implemented conversion tracking, and optimized quality scores for maximum ROI.
High-CPC Google Ads campaign for a personal injury attorney targeting 'car accident lawyer' and 'slip and fall attorney' keywords. Built dedicated landing pages with live chat.
Installed tracking pixels across client properties, then built rule-based campaigns that followed website visitors across the internet with personalized ads driving them back to convert.
Managed Google Ads and Bing Ads campaigns across search, display, shopping, and video networks with bid strategy, negative keywords, conversion tracking, and landing page improvements.
Built Google Ads campaigns for HVAC and plumbing contractors targeting emergency and seasonal service searches. Managed Local Services Ads, call-focused campaigns, budget pacing, and landing pages.
Common questions
Dean Schlenker is a Phoenix internet marketing webmaster with 13K+ web designs and marketing projects since 1995, including email and sms outreach, custom marketing tools, AI chatbots, AI booking systems, social media marketing, classified posting, organic SEO, and Google Maps.
Google Ads + Shopping for Home Services is part of Dean Schlenker's documented work history and supports real-world internet marketing, website, outreach, automation, local SEO, Google Maps, AI, and lead-generation systems.
Most projects combine the practical pieces that make a business easier to find and easier to contact: a clear website, service pages, Google Maps support, citations, local organic SEO, email or sms follow-up, custom marketing tools, and simple ways for customers to call, ask questions, or book.
Yes. The site is structured around practical outcomes: clearer business websites, more visible local pages, Google Maps support, lead capture, email and sms outreach, AI chat or booking flows, owner notifications, and follow-up systems.