Doctors / Medical Clinics
Solv, Zocdoc
Why this layer matters
This is one layer of the bigger online profile buildout.
Google is only one paid lead source. Many industries have booking marketplaces, quote platforms, referral networks, event platforms, and paid directories that are easy to miss.
Dean uses this layer to decide which places should be claimed, corrected, strengthened, monitored, tested as paid lead sources, or connected back to the website and intake path.
What gets reviewed
- Whether the business belongs on the source
- Whether the name, phone, service area, URL, and service wording match
- Whether a free profile, paid option, lead source, review path, or booking path exists
- Whether the source supports Google, AI search, buyer trust, or direct leads
Business type examples
Where this layer shows up across different industries.
Dentists / Dental Practices
Opencare, 1-800-DENTIST, Zocdoc Dentists
Hotels / Lodging / Vacation Rentals
Furnished Finder, Glamping Hub, Hipcamp
Contractors / Home Services
CraftJack, Home Depot Pro Referral, Lowe's Installer / Pro Program
Lawyers / Law Firms
UpCounsel, LegalMatch, Nolo
Restaurants / Food Trucks
Tock, Resy, ChowNow
Real Estate Agents / Property Services
FastExpert, Redfin Partner Agent, Agent Pronto
Auto Repair / Detailing / Tint
Openbay, YourMechanic
Salons / Barbers / Med Spas
MassageBook, GlossGenius, ClassPass
Pet Services / Veterinary
PetBacker, PetSitter.com, Care.com Pet Care
Wedding / Event Services
Cvent Supplier Network, Peerspace, GigSalad
Fitness / Gyms / Wellness
Wellhub / Gympass, RunSignup, Active.com
Example places
Sources connected to this marketing layer.
The list is sorted by gold-nugget value, niche fit, and local value.
| Place | Website | Scope | Free | Paid | Best action | Gold |
|---|---|---|---|---|---|---|
| Furnished FinderBooking Marketplace | www.furnishedfinder.com | National | No | Yes | List mid-term furnished rental | 10 |
| Glamping HubBooking Marketplace | glampinghub.com | National | No | Yes | List glamping/unique stay property | 10 |
| HipcampBooking Marketplace | www.hipcamp.com | National | No | Yes | List campsite, RV, farm, ranch, or outdoor stay | 10 |
| PetBackerBooking Marketplace | www.petbacker.com | National | Yes | Yes | Create pet sitting/grooming/boarding profile | 9 |
| OpencarePaid Lead Seller | www.opencare.com/dentists | National | Limited | Yes | Request practice profile and patient lead flow | 9 |
| Cvent Supplier NetworkBooking Marketplace | www.cvent.com/en/supplier-venue | National | No | Yes | List venue for meetings/events leads | 9 |
| Marriott Homes and VillasBooking Marketplace | homes-and-villas.marriott.com | National | No | Yes | Check eligibility via property manager/partner path | 9 |
| MassageBookBooking Marketplace | www.massagebook.com | National | No | Yes | Create massage/wellness provider profile | 9 |
| PeerspaceBooking Marketplace | www.peerspace.com/host | National | No | Yes | List event space or venue | 9 |
| Wellhub / GympassBooking Marketplace | wellhub.com | National | No | Yes | Check partner program for gyms/studios | 9 |
| GigSaladPaid Lead Seller | www.gigsalad.com | National | Yes | Yes | Create performer/vendor profile | 9 |
| PetSitter.comPaid Lead Seller | petsitter.com | National | Yes | Yes | Create pet sitter profile | 9 |
| RunSignupBooking Marketplace | runsignup.com | National | No | Yes | List/manage running events and clubs | 9 |
| 1-800-DENTISTPaid Lead Seller | www.1800dentist.com | National | Limited | Yes | Apply for dental referral/lead program | 8 |
| EventectiveBooking Marketplace | www.eventective.com | National | Yes | Yes | Create venue/vendor event profile | 8 |
| GlossGeniusBooking Marketplace | glossgenius.com | National | No | Yes | Create beauty business booking profile | 8 |
| OpenbayBooking Marketplace | www.openbay.com | National | No | Yes | Apply for shop marketplace/booking participation | 8 |
| SolvBooking Marketplace | www.solvhealth.com | National | Limited | Yes | Add urgent care or clinic booking profile | 8 |
| TockBooking Marketplace | www.exploretock.com | National | No | Yes | Create restaurant/event booking profile where applicable | 8 |
| Wedding SpotBooking Marketplace | www.wedding-spot.com | National | No | Yes | List wedding venue | 8 |
| CraftJackPaid Lead Seller | craftjack.com | National | No | Yes | Apply for contractor lead program | 8 |
| FastExpertPaid Lead Seller | www.fastexpert.com | National | Yes | Yes | Create agent profile and lead settings | 8 |
| Redfin Partner AgentPaid Lead Seller | www.redfin.com/partner | National | Limited | Yes | Check partner/referral eligibility | 8 |
| The BashPaid Lead Seller | www.thebash.com | National | Yes | Yes | Create vendor/performer profile | 8 |
| Active.comBooking Marketplace | www.active.com | National | Limited | Yes | List events/classes/races where relevant | 8 |
| ClassPassBooking Marketplace | classpass.com/partners | National | No | Yes | Partner if services/classes fit | 8 |
| Hopper HomesBooking Marketplace | www.hopper.com/homes | National | No | Yes | Check host/partner listing path | 8 |
| HotelTonightBooking Marketplace | www.hoteltonight.com | National | No | Yes | Check partner/distribution option | 8 |
| Agent ProntoPaid Lead Seller | agentpronto.com | National | No | Yes | Apply for referral network | 8 |
| Clever Real Estate Agent NetworkPaid Lead Seller | listwithclever.com/agents | National | No | Yes | Apply to agent partner network | 8 |
| Home Depot Pro ReferralPaid Lead Seller | www.homedepot.com/services | National | No | Yes | Check availability of pro referral/installer programs | 8 |
| Lowe's Installer / Pro ProgramPaid Lead Seller | www.lowes.com/l/about/for-pros | National | No | Yes | Check installer/pro partnership path | 8 |
| UpCounselPaid Lead Seller | www.upcounsel.com | National | Limited | Yes | Apply/profile for business legal projects if relevant | 8 |
| YourMechanicPaid Lead Seller | www.yourmechanic.com | National | No | Yes | Check mechanic partner opportunities where relevant | 8 |
| FreshaBooking Marketplace | www.fresha.com/for-business | National | Yes | Yes | Create salon/spa booking profile | 7 |
| Google Hotel Center / Hotel SearchBooking Marketplace | www.google.com/travel/hotels | National | Limited | Yes | Connect hotel rates/listings through Google Hotel Center or partner | 7 |
| VrboBooking Marketplace | www.vrbo.com | National | No | Yes | Create host/property listing | 7 |
| Zola VendorsBooking Marketplace | www.zola.com/wedding-vendors | National | Yes | Yes | Create vendor profile and lead path | 7 |
| ResyBooking Marketplace | resy.com | National | No | Yes | Apply/use Resy restaurant booking profile if category fits | 7 |
| WellnessLivingBooking Marketplace | www.wellnessliving.com | National | No | Yes | Use profile/Reserve with Google/class booking where relevant | 7 |
| Care.com Pet CarePaid Lead Seller | www.care.com/pet-care | National | Yes | Yes | Create pet care provider profile | 7 |
| HomeGuidePaid Lead Seller | homeguide.com/pro | National | Yes | Yes | Create provider profile and quote settings | 7 |
| HomeLightPaid Lead Seller | www.homelight.com | National | Limited | Yes | Claim/apply for agent referral platform | 7 |
| LegalMatchPaid Lead Seller | www.legalmatch.com | National | No | Yes | Apply for attorney lead service | 7 |
| NoloPaid Lead Seller | www.nolo.com/lawyers | National | Limited | Yes | Apply for lead/profile advertising | 7 |
| ChowNowBooking Marketplace | get.chownow.com | National | No | Yes | Build ordering channel/profile | 7 |
| SchedulicityBooking Marketplace | www.schedulicity.com | National | No | Yes | Create appointment booking profile | 7 |
| Toast TakeOutBooking Marketplace | pos.toasttab.com/products/toast-takeout | National | No | Yes | Connect POS/ordering presence | 7 |
| NetworxPaid Lead Seller | www.networx.com | National | No | Yes | Apply for contractor lead program | 7 |
| UpNestPaid Lead Seller | www.upnest.com/re/agents | National | No | Yes | Apply/check agent lead program | 7 |
| AirbnbBooking Marketplace | www.airbnb.com/host/homes | National | No | Yes | Create host listing and optimize photos/rules/amenities | 6 |
| Booking.com Partner HubBooking Marketplace | join.booking.com | National | No | Yes | Create lodging partner account and listing | 6 |
| BooksyBooking Marketplace | biz.booksy.com | National | No | Yes | Create Booksy Biz profile and booking setup | 6 |
| ClassPass PartnerBooking Marketplace | classpass.com/partners | National | No | Yes | Partner/list classes and appointments | 6 |
| Expedia Partner CentralBooking Marketplace | apps.expediapartnercentral.com | National | No | Yes | Create property account and connect rates/inventory | 6 |
| Mindbody MarketplaceBooking Marketplace | www.mindbodyonline.com/business | National | No | Yes | Create business profile/classes/bookings | 6 |
| OpenTable for RestaurantsBooking Marketplace | restaurant.opentable.com | National | No | Yes | Create restaurant reservation profile | 6 |
| RoverBooking Marketplace | www.rover.com | National | No | Yes | Create sitter/walker/boarding profile if service fits | 6 |
| StyleSeatBooking Marketplace | www.styleseat.com | National | No | Yes | Create provider profile and booking page | 6 |
| VagaroBooking Marketplace | www.vagaro.com/pro | National | No | Yes | Create booking marketplace/business profile | 6 |
Lead-source marketing pages: use these pages to explain the system by business type and marketing layer.